ABOUT US

ABOUT US

The story of Eace started long before the product landed on the first shelves in Matas and 7-Eleven in 2020. It all started when we thought there was a lack of a healthy alternative in the chewing gum industry, where nothing new had really been introduced for 30-40 years.

Chewing gum can do a lot more than give fresh breath. It is a perfect medium for delivering active ingredients, because the body naturally gets ready to receive nutrients when we chew.


However, it took a long time to go from idea to having a product on the market, as working with active nutrients is a complicated affair.


But now, two years later, we finally have Eace Vitamin Gum in stores. Meet Founders Asbjørn Dencker and Ziggi Harttung in the video below.


ABOUT US

We love chewing gum and we love innovation. That's why we started Eace Gum.


Eace Gum was started by the entrepreneurial duo Asbjørn Dencker and Ziggi Harttung in 2019. The company was founded with a mission to create a chewing gum that, in addition to tasting good, should also help people in everyday life, no matter what they are facing.


In May 2020, Eace Gum launched their first product in stores, and since then things have been going strong. Today they have three fantastic products: Vitamin Boost, which provides your daily essentials, Energy Boost, which gives you extra energy when you need to go a level up, and Healthy Teeth, which ensures fresh breath and healthy teeth.


Eace Gum is available in more than 2,500 stores in 4 countries.

Meet Founders Asbjørn Dencker and Ziggi Harttung in the video below.

MEET THE FOUNDERS

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